A company’s corporate identity (CI) is a bit like its business card. Ideally, the writing, logo and especially colour will be the same across all media. In many fields of work and sectors, it’s completely normal that work clothing gives a uniform image – this creates recognition value and strengthens team spirit.
In this, the last of three blog articles on the topic of ‘colour’, we ask what influence corporate identity has – and can have – on the selection of colours for personal protective equipment. Don’t forget to read part 1 and part 2 of our colour series!